coBRANDiT social media video

MORE VIRAL: DOVE "REAL BEAUTY"

This is old news but I really ought to post it: The most recent iteration of Dove's Campaign for Real Beauty features a video that has been watched millions of times (thru the site, not YouTube, though it's there) and generated a ton of blog chatter among the moms and daughters it aims to communicate with. A story in AdAge a few weeks ago (subscription) lays out the facts: much greater ROI than a superbowl spot.

Posted by Owen in News on Nov 17, 2006 | Permalink

coBRANDiT specializes in social media video production, distribution and consulting services for brand marketers, agencies, and organizations of all sizes. Need help with video? We'll make it happen.
Download our one page .pdf for details.

Since 2002 we've developed video projects that involve & engage enthusiast communities. Below is a project we shot for Ray-Ban at Lollapalooza 2011.
Visit our home page to learn more.

Our clients include Chrysler, Ray-Ban, Microsoft, PUMA, Ford Motor Company, GM, U.S. Veteran's Administration, Verizon, Flying Dog Brewery, Boston Coach, Xenith, Iron Mountain, Genzyme, The American Dairy Association, Athlete's Performance, NMS, Ogilvy PR, Weber Shandwick, Cutwater, Quaker City Merchantile, WOMMA, Viximo, Communispace, Daily Grommet, Ocean Spray, Shaw's and others.
Check out our favorite work here.