coBRANDiT social media video

NALTS' 2007 VIDEO PREDICTIONS

Nalts at WillVideoForFood has his list of 2007 video predictions out. #8 sounds particularly good to me:

"Marketers will get smarter about how they gain consumer mindshare through online video. The self-created viral videos will give way to more creative partnerships between brands and top video creators. These deals will be efficient for marketers, and highly profitable for video creators with low budgets. We’ll see increasingly fewer $250K viral video series created by agencies, and more low-budget, fun videos that were inspired by amateurs but get the media support of advertising budgets."

Posted by Owen in News on Jan 1, 2007 | Permalink

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