CASE STUDY: Communispace

The Brief: Create videos that introduce Communispace to prospective clients and other interested parties. Interview company brass and community managers about private, managed brand communities and the benefits of working with them. Deliver the results in multiple formats suitable for all types of web and presentation environments.

coBRANDiT’s Role:
Working with Communispace’s marketing department we developed a series of interview questions focusing on various team member’s role within the company, and how their work positively impacted client business. Our low-impact shooting methodology took the stress out of the interviews, and allowed thoughtful, insightful, and passionate responses to come from staffers not used to being on-camera. The results were carefully edited into a series of pieces for use on Communispace’s website and in sales presentations.