December 02, 2008

BEER DRINKER'S MARATHON #2


Something we did a few years back was to host the Flying Dog Beer Drinker's Marathon, where marketing lackey Chris Rippe kicked Eric Warner's ass in a short race and was rewarded with being President for a day. Well, two weeks ago we were at it again.

Chris raced his boss, Neal "I'm Kind of a Big Deal" Stewart, around our brewery. The pace was furious, especially considering the quantities of beer that was imbibed - at one point in the evening, Rippe was drinking Double Dog Double Pale Ale out of a 32 ounce stein we gave him as a going away present. Anyhow, we filmed the debauchery and are letting you fine people check it out. Does Rippe defend his honor? You'll have to watch to find out.

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March 08, 2007

PRESIDENT FOR A DAY


Remember when Flying Dog marketing biatch Chris Rippe beat brewery pres. Eric Warner in a footrace last fall? His prize: President for a Day. Now Rippe assumes the role...and the tables are turned. Eric finds he's the brew-lackey and Neal gets a dirty job; meanwhile, the President goes golfing. It all leads up to the brewery retreat, Superbowl Weekend 2007.


Load up the Winne and hit the road. Tap the kegs at 6:00am. Driving in the snow, Steamboat Springs, Colorado. After a day on the mountain relax with some 'dogs and get the shit slapped out of you. Nice, baby. It's Superbowl Weekend 2007 with the Flying Dog crew.

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January 30, 2007

RIPPE CLAIMS HIS PRIZE


Flying Dog Ales marketing biatch Chris Rippe beat President/CEO Eric Warner in a footrace last fall...the Beer Drinker's Marathon. His prize? President of the brewery for a day, date TBD until now.

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November 02, 2006

5. THE ACTUAL RACE - BDM


The moment you've all been waiting for - The finale to the first-ever Beer Drinker's Marathon. We know that everyone really wants to see a race between two out-of-shape contestants, but trust us: there's more to a race than the actual racing. Warming up in camouflage pants, blocking off major downtown thoroughfares with a Winnebago, and wonderful signs. And don't forget beer (never forget beer).

It should be noted that neither of the two racers had anything to drink before the race, but we're willing to bet a bottle of Wild Dog that the loser drank himself to sleep right after the all-employee meeting that followed.

Click below to check out a photo slideshow of the Beer Drinker's Marathon.
http://tinyurl.com/unnkg

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October 25, 2006

4. RIPPE TALKS SOME SHIT - BDM


Chris Rippe, Marketing Guy, is interviewed in anticipation of the first-ever Beer Drinker's Marathon, taking place October 30, 2006. While putting up fliers for the event, a camera crew followed Rippe around, capturing his shit talking. Women everywhere will rejoice once they've seen that Chris has added them to his "slay list".

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3. ERIC TALKS SOME SHIT


Flying Dog CEO Eric Warner is interviewed in anticipation of the first-ever Beer Drinker's Marathon, taking place October 30, 2006. Well, he's basically shit talking. Barely more subtle than Mike Tyson and more slick than Don King, Eric is the class of this operation. We'll chalk his slickness up to the life experience advantage (read: oldness).

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October 23, 2006

2. SETTING THE LINE: BDM


The Beer Drinker's Marathon has finally become one of the premier sporting events in the world. The chicks in bikinis with signs are probably next. What makes it such a spectacle, you may ask? There's finally a betting line.

Bettors beware: a confidential source tells us that Eric Warner has been putting a little bit of pine tar on his running shoes before practicing lately. Better grip allows for better traction, especially for those in their 40s. Not to worry, though; We've hired the same officials from Game 2 of the World Series to officiate the Beer Drinker's Marathon.

Rippe supporters will be cheering him on by having a Carbone's #2 at the finish line. Sadly, their cheers will be muted somewhat by the Cappicola.

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October 19, 2006

1. BEER DRINKER'S MARATHON


Marathons are long and boring. Who actually watches the whole thing? We certainly don't. At Flying Dog, we've devised the perfect made-for-tv running event: Take the best .26% of a marathon, also known as the end, and just run that part. All of the excitement, and you don't even need to skip through the fucking commercials.

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