NFPA | Redlines Animation

The National Fire Protection Ass’n provides standards and code in order to eliminate death, injury, property and economic loss due to fire, electrical and related hazards. Working with Forge Worldwide, we created social ads to bring awareness to NFPA’s electrical solutions group.

The scripted pieces use stock video clips overlaid with animated red lines symbolizing electrical power moving through the grid. Stock clips are color corrected to match look and feel, including highlights and flares.